M & A Rainmaker

We are getting some great positions in Google searches for our test client FutureLine by following the Hubspot process in the U.K.

e.g. for ” Cisco Hosted Voice UK ”

http://www.google.co.uk/#hl=en&sugexp=gsih&xhr=t&q=cisco+hosted+voice+uk&cp=21&pf=p&sclient=psy&aq=f&aqi=&aql=&oq=cisco+hosted+voice+uk&pbx=1&fp=ab718b42c52c1c5f

We put some thought into our key words and phrases a few weeks ago and then a week or so ago we revisited the web page titles and meta data and  entered certain of these words and phrases.

Together with this blog and related sites we are occupying four of the page one search results and whereas competitors e.g. Cloudnet and Teleappliant are paying for Pay Per Click rankings we have high organic positions for free ( well, excluding our time and effort 😉

http://www.wordtracker.com/database_help/keihelp.html

It’s a bit techie but I have just been thinking about this area quite a bit. It’s fully explained in the link above.

So, simply we are talking about finding “achievable” keywords where achievable means that you have a chance of ranking high in Google for those keywords.

A simple way of finding keywords that are achievable is compiling a list of relevant keywords and then typing some of those keywords into Google and seeing how many results you get

The other day when I was very grateful to BMW Sytner High Wycombe ( for fixing my car )  I thought that I would say so publicly in a few places. I Googled ” BMW Sytner High Wycombe ” and saw that I got the following results:

  Results 1 – 10 of about 2,570 for bmw sytner high wycombe. (0.14 seconds)

Oh, ok I thought, so not that many then { ” BMW sytner ” gives Results 1 – 10 of about 30,600 for bmw sytner. (0.42 seconds) and ” BMW ” gives   Results 1 – 10 of about 183,000,000 for bmw. (0.21 seconds) }.

I wonder if I can get something to rank on the front page pretty quickly ???

I know ( because I have done it loads of times before and because it is a pretty highly ranked website to Google ) that I can post something on Ecademy and it will sometimes appear within 20 minutes or so ( Google index’s every 20 minutes ).

So ( at the time of writing ) this Google

http://www.google.co.uk/search?hl=en&q=bmw+sytner+high+wycombe&meta=&aq=5&oq=bmw+sy

has this post

http://www.ecademy.com/module.php?mod=list&lid=197573

In the middle of the front page. Hopefully BMW Sytner will appreciate the thought !!

As you will find out in a following post we are asking a couple of companies that we are working with to write a list of all the keywords that they want to be found for and then we are going to prioritise those and look at what we think we can rank high for pretty quickly.