M & A Rainmaker

This blog aims to be the best source of information and opinion on Isotonix products in the UK

We provide a balanced view of the pros and cons of Isotonix along with how to buy these products from Market United Kingdom and Shop.com

You can take vitamins and minerals in a number of forms e.g. Pills, powder and liquid. The global market for vitamins, minerals and supplements is huge. In 2011 global sales were $85 Billion.

Leading categories globally in 2011 were multivitamins ($16.12 billion), tonics and bottled nutritive drinks ($7.53 billion), combination supplements ($7.4 billion), calcium ($5.19 billion), vitamin B ($4.5 billion), vitamin C ($4.19 billion), minerals ($3.55 billion), fish oils/omegas ($3.08 billion), probiotics ($2.7 billion), and ginseng ($2.5 billion).

The fastest growing category, however, is vitamin D. Sales in 2011 were $897 million, a 24.8% jump over 2010 sales of $719 million—and a 284% skyrocket over the $234 million in 2006. This catapult is likely because scientific studies and recent media reports have touted that vitamin D bolsters bone health by improving calcium absorption.     Other growth category leaders inlcude protein powder, probiotics, ginseng, omega 3s, eye health and combination supplements. Omega 3 sales are powered by consumer knowledge of the oils’ scientific evidence for heart health. Widespread product advertising with digestive health claims and scientific backing bolster probiotics. Busy, stressed consumers embrace combination supplements with two or more ingredients in one product for their convenience and cost-effective, targeted therapeutic effects. Aging populations, especially the huge U.S. Baby Boomer market, drive purchases of eye health supplements. The robust Chinese and Indian markets boost protein powder, a supplement to the food staple of rice; and ginseng, a long-standing traditional supplement.  ( Source and See more at: http://www.nutraceuticalsworld.com/issues/2012-11/view_features/international-markets-report-most-regions-paddle-along-sound-streams-of-growth/#sthash.ORpwrqhS.dpuf )

Growth rates were around 6% per year although as noted above some categories have grown much faster.

You can buy them in loads of places – chemists, supermarkets etc etc and many places online.  Is it better to buy them in a bricks and mortar shop  than online ??? Is it better to buy from a supermarket chain than a network marketing company ?? You can argue this any way you want to.

As the article referred to above says with regard to the Chinese market ” In marketing to this ever-rising middle class, the multilevel marketing (MLM) groups continue to enjoy tremendous success. They are the ultimate social network to promote sales because the Chinese people trust the referrals and recommendations of family and friends regarding health information over doctors, the Internet or government restrictions. Approximately 50% of revenue generated for supplements is through direct sales and conference sales. ”

If you want to buy vitamins, supplements and minerals then, to a large extent, where you buy them is immaterial. You will buy them in one place in preference to another because of convenience, price, availability or some other factor. It makes no difference to you if they come from a shop or a network marketing company or it may make all the difference to you because of the reasons I mention.

Is it better to take them in pill form than powder or liquid. You can argue that one either way aswell. Solid or Liquid ?? ( Obviously powder mixed with water is a liquid ). What is your preference ?? If you want ignore all the facts pointing to the advantages of liquid or powder and and water and just buy what you prefer – solid or liquid ?? Don’t debate it and don’t worry about it. You decided to take minerals, supplements or whatever so take them !!!

Market United Kingdom and Shop.com is the primary source of  the Isotonix brand of nutritional supplements in the UK. Isotonix has a state-of-the-art isotonic delivery system to maximize absorption of your supplements. The word “isotonic” means “same pressure,” which in this case is referring to the fact that it has the same osmotic pressure as bodily fluids. This includes tears, plasma in the blood, sweat, saliva and other bodily fluids, which are all isotonic with one another. Everything you ingest must be made into an isotonic solution before it can be absorbed by the small intestine. This is a time-consuming process that involves gastric acid being secreted into the food. Contractions of the stomach muscles combine the contents of the stomach until a uniform isotonic solution is created.  This proves that digestion takes quite a while because this is only the first step!

Isotonix® OPC-3®

If you decide that you want to BUY online please go >>>>>> HERE <<<<<<

I already had a top 5 position in a Google search for the highest ranking Digital Marketing Expert but that was with Pinterest which was sort of cheating

A few days ago I decided that it was time for a Plan B and maybe even a Plan C and time to put the Digital Marketing Ecosystem to work again

Some people might have thought that my Pinterest listing at the top of Google was a lucky demonstration of my Internet Marketing skills. I obviously didn’t make a Pinterest page with that title for no reason. However, when I was working on other Pinterest pages recently I noticed a few strange things happening and it got me to thinking that I needed a back-up plan for my ranking for this term so I determined to write a blog on the Centripetal Network Consulting website that would also rank   .

I am also writing this blog as a sort of Plan C !! 🙂

If you read this blog please take at least one thing away with you – to rank today you need a strategy that combines Social Media with a great website. Trust me – you do.

Getting a website or a blog to rank high for a specific term is an art form. Seeing that website or blog there is literally the tip of the iceberg. The part that you see of an iceberg is about 1 Tenth of the overall mass of that berg. Most of it is below the surface.

Most of the reason why my blogs rank so high is ” below the surface ” – you can’t see it even if you know how to analyse websites and blogs. Let me explain something to you. My blogs and websites are not even specifically targeted at Digital Marketing !!!! Obviously Centripetal Network Consulting is a global digital strategy, sales and marketing company. However, in a similar way to us ranking for ” Wealth Management London ” searches if I really wanted to  rank for Wealth Management terms I would build a blog or website focused on Wealth Management. Everything on it would be about Wealth Management. It would be THE authority on Wealth Management.

This site is about M & A ( Mergers and Acquisitions ) but the likelihood is that this blog is going to rank high.

Why ???? QUALITY !!!

From it’s foundations up the Centripetal Network Consulting website is a QUALITY website. It’s content is produced by humans ( mostly me ) and it is relevant to the topic in question if not focussed on it.

There’s something else that very few people talk about because they don’t understand it. If you think about it a web or blogsite is software running on a server ( like a PC or Laptop but built to ” serve ” software ).

Where is this server ?? Well it is usually in some sort of data centre somewhere in the world – could be the U.K. – might be  the U.S. , Europe or India.

Is it a shared server or a dedicated ( to you ) server. ( It is likely to be shared unless you have specifically sought a dedicated server ).

You might be wondering what the relevance of this is ?? You know how your PC and Laptop runs slowly when it has lots of software applications open on it ?? Well if you are sharing with other people with resource hungry web/blog sites your web/blog site is going to run slowly too.

That’s not all – your website can run slowly if it is not configured properly and has too many ” plug-ins ” .

The geographical location of your server and it’s connectivity also affects your website performance.

All of this affects the  ” performance ” of your web and blogsite and is one of Google’s ranking factors.

The positive effect of good website performance is the reason that companies like WP Engine  have started up. On their first page they have this testimonial for example :

“My site loads ridiculously fast, my page views are up, and my business
is seeing the results. I rest easy at night with the level of support.
My only regret: that I didn’t move to WP Engine sooner.”

– PHIL SIMON, AUTHOR OF THE AGE OF THE PLATFORM

We don’t host with WP Engine – we have our own hosting facilities, located in a place where there are high speed internet pipes in and out of the facility and our Chris Butler is always monitoring the performance of our site.

Hopefully you get my point – the foundations of our web/blogsite are rock solid and this is a primary factor in why I can rank so well for something like Digital Marketing Expert.

I started at ” this end ” of the factors because typically most people start at the other end. They have got a requirement for a website and whilst they think about the design of the website and what it needs to say they don’t think much about the ” infrastructure ” of that website.

You can sort of understand that but I didn’t get to the top of searches by worrying about design. WordPress is pretty much our default ” software ” for websites because we know that using WordPress we get great ranking results. We also know that there are a host of great plug-ins built for this environment and that there are thousands of people out there with WordPress knowledge if we need help. There are tens or hundreds of great ” themes ” to use.

Certainly we subscribe to the ” Keep It Short and Simple ” ( KISS ) approach. Over complex websites are going to load and serve slower. You don’t want loads of fancy graphics or plug-ins.

I always say that there are a few different types of people who get involved in website design ( it’s an over simplification ) – Graphic Design and Marketing people. Programmers and S.E.O. people. None of those people have a deep understanding of the true objective of a website which is to sell things.

I am not just a Digital Marketing Expert – I am also a Digital Sales Expert and a Digital Businessman – as are my partners at Centripetal.

Getting any guarantees of being found on the Internet through search results or otherwise is always useful when assurances are hard to get

The SEO girl brings a refreshingly different approach to a business proposition regarding being found on the Internet

I have always thought that the sign of a good SEO company was one that put it’s money where it’s mouth was and ranked for the things that it ought to.

The SEO Girl, Claire Taylor, who is Business Development Manager at UK search company SmartRank UK, is highlighting their offer to Midlands based businesses.  ( Note SmartRanks U.S. sister company Market Leader SEO also offers the same proposition in the U.S. ).

This announcement comes hard on the heels of Smartranks global Digital Marketing partner Centripetal Network Consulting – creators of the Digital Marketing Ecosystem making a similar announcement based on their partnership with Claire and Smartranks.

This market was long overdue a shake up and it is even more amazing that this announcement and guarantee has been made post the Panda and Penguin changes by Google.

VIDEO HERE >>>>>>>>>>

Centripetal Networks Nine Figure Mentor, Chris Windley, talks about the launch of this guaranteed SEO service – applicable to people in Birmingham UK, the West Midlands, Shropshire, Warwickshire, Cheshire, Mid Wales, Leicestershire, Herefordshire and Staffordshire.