The growth of Internet Ghosts, Pseudonyms and Aliases

Posted by Chris on November 4th, 2011

You may be thinking that you are talking to that famous pop star that you adore or reading his or her pearls of wisdom but the likelihood is that you are talking to or hearing from a trusted stand-in.

As the use and importance of social media communication grows so will the number of people and businesses that have to make a decision as to whether they spend the time personally communicating or whether they outsource this responsibility to someone that they can trust. ( That’s twice I have said the ” trust ” word in so many sentences ! ).

As this blog post says

http://socialmediatoday.com/alexisbonari/283796/pros-and-cons-using-alias-your-online-persona

people have been using pseudonyms for hundreds of years. Personally I have no problem with people ghosting, aliasing or using pseudonyms and it is naive to think that this does not happen.

People and businesses are rapidly arriving at this decision point for many reasons:

– Social media membership and participation is now regarded as a necessary way of communicating for individuals and businesses wishing to promote themselves and interact with their customers, potential customers ( prospects ) and supporters.

– It is becoming more and more important for individuals and businesses to continuously generate content ( new pages, articles and posts ) for their websites, blogs and social media pages.   Not only is this a task that is time consuming it also requires writing and Search Engine Optimisation ( S,E.O. ) skills. The content has to be relevant to be effective.

– Many individuals and businesses do NOT have the skills or the time to communicate effectively using websites, blogs and social media.

When you make the decision to outsource ( i.e. to employ a ghost writer or alias ) it is very hard to find the right person to represent you or your business.

It is also very hard to be the person that is doing the ghosting or aliasing.

It is especially difficult because to do the job effectively you have to be trusted completely or it will not work.

You have to understand enough about that person or business to represent them effectively and to act and respond, pretty well, as they would.

Website pages are typically written by the internal or external website specialists and usually they are approved by the person or business representatives before posting.

Blog posts may also be treated the same way although excessive approval process’s may affect the spontaneity of these blog posts. Also blog posts may get comments which need to be responded to in a reasonable timeframe and in an appropriate manner.

Social Media posts are potentially much more interactive than website updates or blog posts. I say potentially because a lot of social media posts are not commented on or require a response.  However when you do get a comment or response then they MUST be responded to in a timely and appropriate manner.

With responses to blog comments and social media comments and questions the way that you respond is crucial. These are LEADS for the person or business that is being represented. They may be opportunities to build the follower base or they may be comments about the person or business or they could be actual expressions of interest in the person or businesses products or services.

Every comment needs to be nurtured as far as it can be. By this I mean that opportunities can only be taken so far or there is a danger that you turn a potential supporter or customer into a person that is unhappy with the person or company being represented.

The importance and value of the people who alias or ghost for other people or companies should now be clearer.

It is also a hugely difficult task because many people and business owners do not understand what they have to do and what information they need to provide to allow the ghost or alias to be successful. For example people and businesses ideally need to share business strategy and objectives and also keep their representatives up to date with events, case studies, supplier initiatives and things that interest them.

Wow !! Fantastic Health Club Membership Offer in Burton on Trent

Posted by Chris on March 14th, 2010

I found a fantastic Health Club Membership offer at the exclusive E3 Fitness club

that seems to beat all the other Health and Fitness Club Membership offers that I came across in Burton.

They are doing Memberships from £29.95 per month AND there is no Joining FEE !!

Now I don’t know if you have been down to E3 but this is a rather special health and fitness club anyway and getting a membership for this price is really just amazing !!

It’s run by Jason Stennett who is a really experienced personal trainer and health and fitness club manager and just a really nice guy. I guess it helps ( with the girls anyway ) that he is pretty good looking although of course I wouldn’t know about that. wink

Anyway him and Mike ( who is completely mad ) run a really fun operation and everyone is not only talking ( revelation !!!! ) but also having a laugh.

Don’t know about you but if I can get fit, lose weight and have a laugh at the same time it’s a bonus !!

Anyway, I don’t think they will be doing these special prices on memberships for very long so probably best to swing by E3 and have a chat to Jason or Mike.

Might even see you there sometime ..

Finding a great weight loss program in Burton on Trent

Posted by Chris on March 13th, 2010

I was looking for a weight loss program in Burton on Trent

so I decided to call Jason at E3 Fitness because I knew that he did tailored fitness and weight loss programmes and that he would do something bespoke for me.

You get a free consultation and you can get in there from 6am weekdays and 7am weekends with no over crowding or waiting for equipment and the place has a relaxed feel and a gentle aroma of old chesterfield sofas and chairs with some pretty hot music so it’s not your average sweatshop.

Membership fees run from £29.95 per month with No Joining FEE so that sounds like a bargain to me.

I’ve only just started again so I don’t have any great results to talk about yet but at least they talk to you down at E3 unlike a lot of places that I could mention where you will be lucky if anybody talks to you at all !!

E3 is really a new generation of fitness and wellness club that is sweeping the country and giving the old fuddy duddy work out places a good kicking.

Finding a great personal fitness trainer in Burton on Trent

Posted by Chris on March 13th, 2010

I was looking for personal fitness training in Burton on Trent

on the instructions of Doctor Rob in Alrewas and decided to finally respond to Jason and Mike at E3 Fitness who had been gently pestering me since late last year.

Jason had been providing personal training to me at home for a while but after an illness I had let it drop off and it took a while and a lot of prodding from various people to realise that I needed to get myself on a weight loss program somewhere near to Burton on Trent area.

The great thing about E3 Fitness is that they offer free consultation and free health checks and they open at 6am week days and 7am weekends which suits me because at the moment I am waking up early in the morning.

Now instead of Twittering, Facebooking and other social networking I can actually get myself a tailor made program to help me with steady and healthy fat loss and improved fitness levels.

Having a personal fitness trainer work with me at E3’s studio is both motivating and fun ( as they are a pretty crazy bunch ! ) and the music is great aswell.

E3 also have health and fitness club Memberships from £29.95 per month at the moment with No Joining FEE. So, I can get fit, lose weight and all for not much money !!


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