When SEO companies used to call me up saying that they could get my website to rank on the front page ( usually some poor salesperson who didn’t have a clue who I was ) and knew all about Internet Marketing I would casually say oh ok, so you know all about SEO ( Search Engine Optimisation ) then do you ??? of course the answer was yes. So, if I google ” SEO and Internet Marketing ” you will be on the front page will you ?? ( Usually I was doing it in the background ). Then I would give them the bad news and help them by saying well maybe if I Google ” SEO and Internet Marketing in wherever it is you are based ” you will be on the front page ??? Ummmm! Maybe .. was usually the response. ok then, last chance, what would I have to Google to find you on the front page ???
I am not TRYING to be cruel I am just saying that if you want to ring me up and tell me that you are the best at SEO and Internet Marketing then you had better be able to prove that you are !!
Nowadays there are many companies around the world who proclaim that they are Internet Marketing Experts. Previously, as explained above , I used to test this with Google, but these days I have another tool that I use called ” HubSpot Marketing Grader “.
HubSpot is a Boston, U.S. based software company that mainly provides HubSpot based websites and promotes an Internet Marketing philosophy called ” Inbound Marketing “.
To promote the company ( and get leads ) HubSpot provides a number of free Tools like Marketing Grader ( a development of Website Grader ) and Twitter Grader.
I used Marketing Grader to look at a number of websites in the Lichfield and Tamworth area recently and that was how I came to ” rate ” Staffordshire IT as, probably one of the most knowledgeable companies in the area. I first came across them on Twitter ( where they have more followers than most other people from Lichfield and Tamworth ) and then looked at their website using Marketing Grader:
When I first looked at their grade it was 76/100. They have improved it since then to 80/100. This is an amazing score and I have only ever graded one higher score ( not in the Lichfield and Tamworth area ) which is Nikki Pilkington’s website:
which has a grade of 87/100 which is incredible. Nikki was the designer of this M&A Rainmaker blogsite.
Some info on Staffordshire IT
We are a professional website design firm based in Tamworth and Lichfield, however we are able to service clients nationally. We have very competitive prices, easy to use, clean and professional web design, and programming services.
If you give us an outline of your website or online campaign needs, we’ll return to you with a no obligation web design quote within 24 hours. We will then follow that up with concept art work before you lay out any cash. We can also offer you web site maintenance and updates to your current site, regardless of who designed it!
Not only that, last year we became Apple authorised developers, meaning we are currently working on iPhone and iPad apps too, so if you want something really posh let us know!
Staffordshire IT Services are a fully qualified and experienced graphic and web design and open source development firm. Although we program primarily in PHP, AJAX and mySQL, we also code in Microsoft .NET, and Classic ASP. We also have in-house graphic design for the front-end stuff (the bit your customers will look at).
Our web development services include shopping carts that sell your products, backend CMS to allow your employees to manage web site content, custom forms to capture data about your visitors, online or email surveys, or we can create simple 3-page brochure sites too, if that is all that you need.
Having a website is just the start of a good internet marketing strategy: now you need people to look at it! You need to get more visitors to your site, so you need good website ranking, and it shouldn’t need to take 6 months and thousands of pounds to get to the top of Google, Yahoo & Bing.
You need a company with many years in online marketing (check), very reasonable costs (check), who are diligent and hard grafters (check), and show a willingness to constantly monitor your site alongside you, to keep you at the top of the charts! (Big check!)
From the very start we can demonstrate proven white hat (legal) SEO techniques to you and we GUARANTEE we will increase your traffic. In fact, we are so confident in what we do, that you do not need to pay a penny until you have been shown an increase in visibility of your website online!
Good, savvy Search Engine Optimisation (SEO) is not an option in today’s fast-moving markets– it’s essential and the key to success in any marketing campaign is pretty simple. The Return on Investment (also known as ROI) must outweigh the initial and ongoing outlay of funds. In a web environment, there are multiple ways in which this may be measured including online sales, enquiries through the website (be they emails, surveys or phone calls), website traffic and overall increase in brand awareness.
A well-optimised site can provide numerous benefits, as long as the site is designed well in the first place. It is important to optimise a site for the most relevant terms whilst at the same time including more popular, generic key phrases.
Please feel free to give us a call on 01827 313111 and we can provide a free SEO report for you.